Sparkly Essentials started with a mum and daughter duo, Charlize and Michelle, who just couldn’t resist a little sparkle! With Charlize’s love for fashion and Michelle’s creative flair, they set out to create something special—a brand that adds a little magic to everyday life.

It wasn’t an overnight success. There were bumps along the way, lessons learned, and moments of doubt. But with heart, hustle, and a shared vision, Sparkly Essentials grew into what it is today—a brand that’s all about feeling fabulous, embracing your shine, and standing out in the best way possible.

Now, it’s more than just a brand—it’s a community of GlitterBugs who share a love for sparkle, fun, and self-expression. And we’d love for you to be part of it!

At Sparkly Essentials, we believe in boldness, confidence, and being unapologetically YOU.

Our collections are designed to make you feel fierce, stylish, and ready to take on the world—because you deserve to shine every single day!